JoAnn Lee

JoAnn founded Beaules 14 years ago built on the experience of handling operations, marketing, communications and event roles at AIG. She is thrilled to be able to grow her business and share the journey with her friends. JoAnn holds a Bachelor of Science degree in Business Administration with concentrations in International Business & Marketing from Monmouth University. When not running around the globe, JoAnn resides in Brooklyn Heights.


Christine Young

Chris is the COO for Beaules and a part of the client services team since 2004. Prior to that she worked at Morgan Stanley as a Controller supporting the fixed income division. She is a graduate of NYU. Chris resides in Demarest NJ with her husband and two daughters.

Mary Martin
Client Services

Mary has been a part of the Beaules team in a client services role since 2005. Prior to that, she worked in the marketing department of AIG’s Lexington Insurance Company in Boston as an event planner, entrusting many of her event needs to Beaules! Mary and her family of six (including one canine kid) live in Connecticut.

Daisy Chew

Daisy joined Beaules as a creative designer in 2005. Prior to that, she worked as a graphics/package designer for M.Z. Berger, a privately owned watch company. Then as a design manager for Clairol Haircolor, part of the P&G family.  She is a graduate of the Fashion Institute of Technology and resides in Queens, NY with her family.

Anthony Kapp

Anthony joined the Beaules team in 2012 supporting many of the branding, marketing and advertising projects for the company's diverse client base. He started as a graphic designer at the University of Missouri-Kansas City promoting concerts and special events, and has a successful freelance business. He also has a wide range of experience in the education sector, and lives on the Upper West Side with his partner, Danny, and two Dachshunds, Simon and Hamilton.